Wroxham is known as the capital of the Norfolk Broads, and it is where boating holidays
started in the late 1800's. It has become quite commercialised over the years with
pubs, hotels, tea rooms and gift shops springing up near the river to attract holiday
makers to the village.
East of the river is actually Hoveton St John, Wroxham being on the west, but they
have both come to be known as Wroxham. The village centre is beside the river Bure
and Wroxham Bridgeand is a bustling community of holiday makers and local people.
There is a variety of riverside bars, cafes, restaurants and shops, but the most
famous is Roys of Wroxham, probably the largest village store in the world. It is
open seven days a week, and even has a McDonalds in store as well as a cafeteria
of its own. In fact many shops come under the name of Roys, and this creates a small
town centre atmosphere.
Upstream (above the bridge) the river narrows and meanders through forest making
its way upstream 10 miles to Coltishall, the end of navigation. Downstream (South)
of the bridge the river widens, with the Hotel Wroxham and many boatyards and an
attractive development of holiday homes known as the Peninsula Cottagesbecause of
their position enclosed within a large marina complex once owned by Moore’s & Co.
boatyard and now in private ownership. A little further on chocolate box thatched
cottages and lodges line the banks, long gardens sweep down to the waters edge, large
houses can just be glimpsed through the trees. Swans, geese, mallards, coots and
moorhens often gather here, tempted by titbits thrown from passing boats. Soon the
trees close in again and Wroxham is left behind as the River Bure meanders along
to the entrance to the massive Wroxham Broad, a large expanse of navigable, but shallow
water, ideal for the fisherman who wants to drop anchor away from the river bank.
Continuing downstream the next pretty village of Horning, with three riverside pub
/ restaurants and quaint shops and more riverside cottages, is only about an hour
by leisurely boat trip (or just 2 miles by car).
The section of river from Wroxham to Horning is one of the most attractive and congested
of the whole Norfolk Broads, with nearly a thousand craft a day cruising along it
during high season. (SHOW ME A MAP!)